INTRODUCTION TO GRAPHIC DESIGN

AIM OF THE COURSE

Graphic design is a creative process that combines art and technology to communicate ideas. This course introduces the discipline and function of graphic design; explores the organization and structure of two-dimensional space as context for visual communication; includes practical exercises in visual perception, visual organization, and visual communication..

LEARNING OUTCOMES

As a result of successfully completing this course, students will be able to:

• Learn the various processes involved in making visual communication intended for print production.
• Explore and discuss form and content as well as client expectations and intended audience. Conceptual skills and technical/ production procedures will be covered.
• Understand the process of making graphic design from initial choice of a topic through working stages to finished presentation.

LEARNING EXPERIENCE:

• Lectures
• Class exersices
• Freehand projects
• Written exams